Why Consider A Logo Redesign?
Businesses evolve and so will your logo. A successful logo design can stand the test of time. You may need to tweak certain elements to better reflect who you are. We grow and learn about ourselves on a daily basis and maybe the logo needs to be tweaked to reflect that. But we know a successful logo design means the basic element in your original logo should always be intact. Here is a famous example logo evolution: Starbucks:
Using our own logo as an example, we saw an evolution of the design change influenced by who we are and our self-discovery process.
Even with our logo, we see it evolves over the years through self-discovery.
- 2016 Rainbow Ichor Studios Logo
- 2018 Rebrand – Black and red
- 2020 Simplify – Black and gray